Competitive Analysis SEO Master the Art in Simple Steps

“Some sites don’t have good SEO and by analyzing their metadata with Screaming Frog you can get a quick picture of how well the site is optimized for SEO,” Silobod adds. “I try beat my competitors quickly with as few effective steps as possible,” says Logodate‘s Indigo Malik. “The most important step is auditing the site and pages to identify gaps with competitors,” says Vishal Srivastava of Trainedge Consulting. Dan Reeves of Dandy Marketing also uses this tool by “specifically look[ing] at the competitor’s blog. The template allows for one-click integration with Google Analytics, Google Search Console, Semrush, and Moz, enabling you to track a large number of metrics and gain a better understanding of your SEO efforts.

Discover Tangible SEO Outcomes

At this difficulty range, you’ll need an airtight SEO strategy if you want to compete. Keywords in this range are still considered low, but they tend to have higher search volume, making them ideal for smaller companies to target. Our team of over 200 SEO specialists has a combined 1000 years of experience working across international markets. Including  Global SEO enhancement , Canada, the UK, Australia, New Zealand, Europe, Asia and Latin America.

A/B Test Your Site and Improve Its Conversion Rate

This is a one-time opportunity to get free hands-on advice from SEO experts. And you can add multiple SEO-minded heads to your team through our search engine optimization (SEO) consulting services. Analyzing a competitor’s on-page SEO is made far easier with a tool like Ahrefs. Its Site Structure report will help you analyze the architecture of a website to understand its performance on search engines like Google. I’m a marketer and SEO consultant with 8+ years of experience using SEO, video marketing, and social media to make businesses more profitable. Like hiring an accountant, lawyer, or any other important service provider, you should research and learn as much as possible before paying for an SEO consultant. Also, look out for any social media channels on their headers, footers, or anywhere else. The only way to find out if that’s the case, however, is by studying what your competitor’s top pages and content are. You could take advantage of this and publish high-quality, relevant, and optimized videos on your business’ Youtube channel. Lastly, analyze the impressions every type of content gets to see whether there are any gaps to take advantage of. A wide variety of topics will also help you get a bigger picture of what your competitors share with your audience.

• An SEO consultant ensures that the website’s technical aspects are search-engine-friendly, from mobile optimization to fast loading speeds and secure connections.
• The primary goal is to bring better business by improving your business’s overall rating online.
• This is a relatively straightforward step; you just need to find competitors’ content with a large number of backlinks.
• India is a much sought-after destination to find the best SEO consultant services.

The final component that we offer is great marketing products that perform better than your competition. At Einstein, our expert team can add targeted premium web pages that speak to users’ needs, improve your organic rankings, and bring in more leads. We can also expand your strategy to include local SEO, custom videos and photos, Google Ads, and social media, further increasing your visibility and trust with consumers and Google. Besides finding ways to boost your own SEO strategy, conducting a competitor analysis will have benefits that stretch beyond better search rankings. SEO is often an imitation game, so if you can take what’s already working and do it better, this is a great recipe for success. At the same time, you shouldn't just copy the entire content calendar of a single site and write slightly longer articles. Instead, you should combine the content of multiple competitor sites to create a unique content strategy for your business. While this doesn’t necessarily help boost website traffic, it does help increase brand awareness and local foot traffic to your brick-and-mortar storefront.